We are very excited to introduce you to our new insane endeavor... the CHURCH OF NOISE!
The Church of Noise is a non-profit community, founded by Joyful Noise Recordings' staff and artists.
The purpose of Church of Noise is to financially support adventurous music – specifically music that might not otherwise exist in a purely capitalist system.
Before the COVID-19 pandemic, the last revenue source that adventurous, independent, small bands had was the money they made from live shows. This income has disappeared overnight. Additionally, the shift towards the streaming economy has the effect of marginalizing the most adventurous artists... Most great art does not work well within an algorithmic system.
In our backwards country, independent music is never publicly funded. And churches seem to be the only institutions that the government consistently supports. So we decided to create a church to support the arts.
You can be a member of our church if you’re an atheist or a Southern Baptist or anything in between. We are a non-theistic group, and our only mission is to fund meaningful music.
Check out this intro video, featuring Thor and music by El Ten Eleven: